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Fiverr Pro
English
$
USD
I will find your why and build your minimum viable brand
Marc L
About this gig
Most small business brands are a logo and a vibe. That works right up until you have to write a homepage, an ad, or a pitch deck, and suddenly nobody can explain what the company actually stands for.
I fix that. I'm a fractional CMO and creative director with 30 years of brand building, an International ANDY Award, and university faculty experience teaching this exact process. I've built brands for global names and for startups that were one founder and an idea.
BASIC: Find Your Why. We get on a call, I ask the uncomfortable questions, and you leave with your Why statement, the Golden Circle core everything else hangs on.
STANDARD: Minimum Viable Brand. Your Why plus positioning, brand personality, values, audience definition, and core messaging. Ready to hand to any designer or writer you'll ever hire.
PREMIUM: Full Brand Foundation. Everything in Standard plus messaging architecture, competitive positioning, tagline directions, and a working session to pressure test it all.
No jargon soup. No 60 page deck nobody reads. Just the decisions that make every future marketing dollar work harder.
Get to know Marc L
Marc L
Fractional CMO and Creative Director
- FromUnited States
- Member sinceJul 2026
Languages
English
Most small businesses hire a website person, a logo person, an SEO person and a social person. None of them have met. That's not a marketing department, it's a group project.
I'm one operator who does all of it. 30 years, an International ANDY Award, SVA faculty, Head of Growth at an AdAge Small Agency of the Year. Brands from Coca-Cola to startups whose whole budget was a used car.
The person who writes the strategy writes the ad and reads the report. No handoffs, no markup.
I also do stand-up, which taught me more about holding attention than any deck.
