I will fix tiktok pixel conversion tracking, events API, ga4 for shopify with high emq
Server Side Tracking and Web Analytics
About this Gig
Struggling with poor TikTok ad match rates, low EMQ scores, or missing conversion data because of iOS 14+ and ad blockers? I fix that.
I'm a Conversion Tracking Specialist focused on TikTok Pixel, Events API, and Server Side GTM for Shopify stores. I don't just install a pixel, I optimize it for Event Match Quality, which lowers your CPA and improves ad delivery.
What you get: TikTok Pixel plus Events API for server side tracking. Full funnel events including PageView, AddToCart, InitiateCheckout, and Purchase. Server Side GTM with a custom tagging domain. GA4 ecommerce tracking, dual verified. EMQ optimization, with Purchase events reaching 75 plus out of 100 for clients.
Most gigs stop at pixel installed, working. I go further, checking exactly which identifiers are missing coverage and fixing the source code to close that gap.
What I need: Shopify admin or theme access, TikTok Business Center access, and GTM access, or I'll set one up. Message me before ordering if unsure which package fits.
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FAQ
What's Event Match Quality (EMQ) and why does it matter?
EMQ scores how well TikTok can match your website events to real TikTok users. Higher EMQ means better ad optimization and lower cost per conversion. I optimize for 70+ scores.
Do you need admin access to my store?
Yes, for code installation. I only need theme or app access, never payment gateway or customer data access.
Can you fix an existing broken pixel setup?
Yes, this is actually most of my work. Send me your current Events Manager screenshot and I'll diagnose it before you order.
Server-side vs browser-side, do I need both?
For best results yes. Browser-side is easy to install but loses data to ad blockers and iOS. Server-side is the fix. I set up both for full redundancy.

