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I will be your creative director and brand strategist for brand identity and content
Sofie Smit
About this gig
Your brand is more than a logo. It is the strategy, positioning, personality, and visual direction that shapes how people see and remember your business.
If you want to build a stronger brand, stand out from competitors, or create a clear direction for your business, I can help. Whether you're launching a new business, building a startup, developing a personal brand, or rebranding an existing business, Ill help you create a brand with purpose and direction.
What I can help you develop:
- Brand Strategy
- Brand Positioning
- Brand Identity
- Target Audience
- Competitor Analysis
- Brand Personality
- Brand Voice & Messaging
- Visual Strategy
- Creative Direction
- Brand Guidelines
What you can expect
I believe a strong brand should have a clear purpose, position, personality, and visual direction.
My approach combines brand strategy, brand identity, positioning, and creative direction to help your business communicate clearly, connect with the right audience, and create a memorable brand presence.
Let's build a brand that stands out, connects, and grows with your business.
Get to know Sofie Smit
Sofie Smit
Keep your Business Running Smoothly
- FromSpain
- Member sinceMay 2026
- Avg. response time1 hour
Languages
English, Spanish
Hi, I’m a Sales Funnel and Marketing Automation Specialist helping businesses solve funnel, checkout, and conversion problems. If your sales funnel is confusing, poorly connected, or not converting visitors into customers, I can help. I build user-friendly funnels using SamCart, ThriveCart, and other platforms, including landing pages, checkout pages, upsells, downsells, order bumps, payment integrations, automation, and online course systems. My focus is not just building pages, but creating a smooth customer journey. Let’s turn your offer into a seamless, and converting sales funnel.
My Portfolio
FAQ
Do you provide brand strategy and brand identity?
Yes. I can help develop your brand strategy, positioning, personality, messaging, visual direction, and overall brand identity foundation.
Can you help with a new business or startup?
Yes. I work with businesses at different stages, including startups and new businesses that need a clear brand direction from the beginning.
Can you work with an existing brand?
Absolutely. I can help review your existing brand and develop a stronger strategic direction, positioning, and identity for a rebrand or refresh.
Do you provide creative direction?
Yes. Creative direction can cover the overall visual approach, including color, typography, imagery, and how your brand should be presented.
Do you provide competitor analysis?
Yes. Competitor analysis can be included depending on the package you choose and helps identify opportunities to differentiate your brand.
What do you need from me to get started?
I'll need information about your business, target audience, goals, competitors, existing brand materials, and any references or ideas you want me to consider.
Can you create a brand strategy for any industry?
Yes. I can work with different industries and tailor the strategy to your business, audience, market, and goals.
Can you help with rebranding?
Yes. I can help establish a new strategic direction for an existing brand, including positioning, personality, messaging, and visual direction.
