I will create a merchandising plan to boost your retail sales

I provide professional retail merchandising and product assortment planning services based on over 10 years of experience working with leading global brands in the sports and lifestyle retail industry. My goal is to help businesses improve sales performance, optimize inventory, and make smarter product decisions through clear, data-driven insights.

I analyze key areas such as capacity versus stock on hand, full-size and broken-size availability, seasonal performance, ageing inventory, and gross profit contribution at category level. This helps identify gaps in assortment, slow-moving stock, and opportunities to improve sell-through and margin.

My approach allows businesses to review performance across multiple dimensions including region, store, brand, gender, and category level for better visibility and control. I also highlight key brand performance insights, including major brands such as NIKE, ADIDAS, ASICS, ON, HOKA, Birkenstock, and Crocs, to ensure strong focus on high-impact products.

The final output is a clear and actionable merchandising strategy that helps reduce dead stock, improve stock efficiency, and drive better overall profitability.