I will build braze, iterable and dotdigital lifecycle strategy


Level 1
About this gig
lifecycle email strategy | email marketing strategy | retention strategy | braze, iterable and dotdigital journeys
I help subscription brands, consumer apps, saas teams and ecommerce agencies plan the emails that take a new signup all the way to a loyal paying customer.
My expertise with lifecycle email strategy includes:
braze canvas journeys
iterable journey planning
dotdigital program strategy
brand email strategy
signup to first purchase path
onboarding email plan
trial conversion emails
subscription renewal emails
churn prevention emails
dormant user reactivation
segments by behaviour
suppression and frequency rules
email template system refresh
quarterly email roadmap
audit of your current flows
white label strategy for agencies
lifecycle coaching for your team
and more
My approach is to read every email you send today, then hand you a one-page lifecycle plan that says which journey to build first and why.
Kindly send me a message or place your order now.
Get to know Susan W
Level 1
- FromUnited Kingdom
- Member sinceAug 2025
- Avg. response time1 hour
- Last delivery1 month
Languages
English, German
Other Email Marketing Services I Offer
FAQ
Do you plan strategy for braze, iterable and dotdigital?
Yes, I can build the lifecycle plan around whichever of the three you run on.
Is this only for online shops?
No, I can plan lifecycle emails for apps, saas products, subscriptions and shops alike.
Do you build the journeys or just plan them?
I write the plan first and can build the journeys in your platform with the premium package.
Can an agency use this for its clients?
Yes, I can write the strategy for each client account with your agency's branding on it.
