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English
$
USD
I will build a marketing dashboard in google sheets
Thorben B.
About this gig
Turn your campaign exports into a Google Sheets marketing dashboard that shows where your ad budget creates results.
I clean and structure your approved CSV, XLSX or Google Sheets data and calculate the agreed metrics. Depending on your package, these can include ad spend, attributed revenue, ROAS, CPA, CTR, CPC, conversion rate, campaign ranking and break-even comparisons.
You receive clear charts, filters, transparent KPI logic and a documented update process. A written guide or video is included according to package.
ROAS is attributed revenue divided by ad spend; it is not profit. We agree the attribution and break-even definitions before work starts.
My portfolio demo uses 576 fictional campaign rows, with a performance view and campaign analysis. It is a self-initiated example, not a client project.
Message me with your data source and the question you want the dashboard to answer. Unsure which KPIs to use? I can help you choose. Before you order, I review an anonymized data sample and confirm the scope, package, price and delivery time.
Get to know Thorben B.
Thorben B.
Google Sheets KPI Dashboard Designer
- FromGermany
- Member sinceAug 2026
- Avg. response time1 hour
Languages
German, English
I build Google Sheets dashboards that help small businesses understand sales, marketing performance and their sales pipeline. I turn structured CSV, Excel and Google Sheets exports into clear charts, useful filters and agreed KPIs, with a simple update guide. I study Business Administration at Johannes Gutenberg University Mainz and communicate in English or German, primarily through written messages. To get started, tell me your data source and what you want to understand. Before ordering, I review an anonymized sample and confirm scope, price and delivery time.
My Portfolio
FAQ
Should I contact you before ordering?
Yes. Start with your data source and the question you want answered. I can help you choose suitable KPIs. Before you order, I review an anonymized sample and confirm the scope, package, price and delivery time.
Which file formats do you accept?
CSV in UTF-8, an unprotected XLSX file, or a Google Sheet. The table should have one header row and one record per row. I do not work from screenshots, scanned PDFs or password-protected files.
Can you combine multiple files or tabs?
Basic includes one relevant table. Standard can include up to two source files and four relevant tabs when there is one stable, documented join key. More complex data needs a custom review.
Can you build automatic integrations?
Only in Premium and only after a technical precheck. It covers one stable recurring source plus one weekly report or threshold alert. Arbitrary APIs, real-time feeds, scraping, databases and multiple automation sources are not included.
Can I update the dashboard later?
Yes, when new rows keep the same columns and structure. Basic and Standard use a documented manual update process. Premium may include one prechecked recurring import.
What counts as a revision?
A revision is grouped feedback that adjusts the agreed dashboard within the confirmed scope. New KPIs, sources, pages, joins, logic or a changed data structure are additional work. Defects in the agreed delivery are fixed.
How do you protect my data?
Please anonymize the sample and remove unnecessary personal or sensitive information. Never send logins, passwords, payment data, IDs or health data. Only the minimum data needed for the agreed dashboard should be shared.
How do you calculate ROAS and break-even?
ROAS is attributed revenue divided by ad spend and is not profit. You provide the attribution model, conversion definitions, currency and break-even assumptions. I document and apply the agreed logic transparently.
Can I start with a smaller dashboard?
Yes. After reviewing your data, I can offer a $50 pilot: one clean table, one dashboard page, 3 agreed KPIs, 2 charts, 1 revision and a short written guide. No integrations or data merging. Delivery time is confirmed before ordering. Message me to check fit.
