I will create a high converting CRM strategy and customer journey


About this gig
I create data-driven CRM strategies and customer journeys that help your business improve engagement, increase retention and turn customers into loyal advocates.
Get to know Tom H
CRM Specialist
- FromUnited Kingdom
- Member sinceAug 2026
- Avg. response time1 hour
Languages
English
My Portfolio
FAQ
What experience do you have with CRM strategy?
I have extensive experience managing CRM strategy for Castore, a global sportswear brand, where I developed customer journeys, lifecycle campaigns and retention strategies across football, rugby, motorsport and lifestyle partnerships.
What information do you need from me to get started?
I’ll need information about your business goals, target audience, current CRM setup (if applicable), existing customer data and any challenges you want to solve. The more context provided, the more tailored your strategy will be.
Can you help if I don't have a CRM strategy yet?
Absolutely. I can help businesses build their CRM foundations from scratch, including customer journey planning, segmentation recommendations, lifecycle campaigns and retention strategies.
Do you only work with sports and fashion brands?
No. While my background is in global sportswear and partnerships, CRM principles apply across industries. I help businesses improve customer engagement, retention and lifecycle marketing regardless of sector.
