I will run mobile app user acquisition campaigns on google ads and meta ads


About this gig
Paid ads that grow subscribers, not just installs.
Most app campaigns look fine in the ads dashboard and flat in the revenue report. Installs rise, trials don't, and nobody can say which campaign produced a paying user. I fix that gap.
I run Google Ads and Meta Ads user acquisition for mobile apps, and I build the measurement underneath so spend is traceable from click to install to trial to paid subscription. I work mainly with subscription and in-app-purchase apps on iOS and Android.
WHAT YOU GET
- Google App and Meta app campaigns: structure, audiences, geos, bidding
- Install and post-install event validation before spend goes live (AppsFlyer, Firebase, RevenueCat, SKAN)
- Creative testing plan: which hooks and formats to test, and in what order
- Optimization against CPI, CPA, trial starts and ROAS, not installs alone
- Weekly reporting in plain language, with the decision I made and why
WHO THIS IS FOR
Apps already live on the App Store or Google Play, with at least $1,000/month for media. Not for install volume, bots or ratings.
Message me your app store link and monthly budget before ordering and I'll tell you which package fits, or that none of them do.
Get to know Sarmad T
Build Your Brand Online
- FromPakistan
- Member sinceJul 2026
- Avg. response time1 hour
Languages
Urdu, English
My Portfolio
Other Mobile App Marketing Services I Offer
FAQ
Who pays for the ad spend?
You do, directly to Google and Meta on your own card, so your account, data and billing stay under your control. My fee covers strategy, build, optimization and reporting.
What monthly ad budget do I need?
Around $1,000/month is where paid UA produces signal the algorithms can learn from. Below that, campaigns sit in the learning phase and neither of us gets a clean read. Tell me your number and I'll say honestly whether it's enough.
Can you guarantee a certain CPI or ROAS?
No, and be skeptical of anyone who does: the auction, your creative and your app's conversion rate all move. What I commit to is correct tracking before spend, a documented test plan, weekly reporting, and telling you early if the numbers say stop.
My tracking is a mess. Can you fix it?
That's the first thing I check. I work with AppsFlyer, Firebase, RevenueCat and SKAN. I'd rather spend day one fixing attribution than three weeks optimizing toward numbers neither of us can trust. If it's badly broken I'll quote that separately.
Do you make the ad creatives?
I plan them: hooks, formats, angles and the order to test them in. Finished video and static production isn't included in these packages. If you need it built too, message me and I'll send a custom offer.
I already run campaigns and they underperform. Where do I start?
With the audit, not a rebuild. I go through account structure, targeting, bidding, tracking and creative, tell you what's actually wrong, and rebuild only what needs it.
What do you need from me to start?
App store link, ad account access (or a new account in your name), MMP or analytics access if you have one, your monthly budget, and your target markets. If something's missing, message me and we'll work around it.

