Browse categories
Explore
Fiverr Pro
English
$
USD
I will do a competitive audit for your website positioning
About this Gig
Before a redesign or rebrand, most teams either skip competitive research entirely or get a surface-level "here's what others do" report that doesn't connect clearly to so what or whats next. I research your direct competitors and tie those findings back to your current state, actual audience needs, and business goals so you get a clear point of view on how to position your site or brand, not just a list of what others do. I also add analogous examples* from outside your industry so you can see how recommendations might come to life. This gig delivers strategic research and positioning recommendations not design execution or a website build.
Ideal for
- Growing SMBs establishing their online presence or elevating customer experience
- Series A-C startups entering a new market or vertical
- Enterprise teams preparing for a digital or brand refresh
- Innovation, CX, or product teams needing a strategic foundation before design
What you'll get/Delivered as a deck
- Competitive landscape analysis grounded in your audience, brand values, and business needs
- Opportunities and content/feature considerations for your next iteration
- Analogous/adjacent-industry examples to speed up conceptualization
Topic:
Web & App design
•
Product & UX design
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
Do I need existing research or brand documents?
Sharing what you have (brand guidelines, past research, analytics) improves the depth of the recommendations. I recommend the add-on if you're heading into this without existing audience segmentation or competitor identification.
What is the Competitor & Audience Research Add-On?
I'll research and compile this foundational information for you before the audit begins — including identifying your realistic direct competitors and building a working customer/audience profile.
What is the Analogous Example add-on?
Want to see how the recommendations might come to life through real companies doing it well? Add 1-2 analogous/adjacent-industry examples (like Stump, Burt's Bees, or Nest in my case study) to your Basic or Standard report, so you can visualize the "how" behind each opportunity & speed up iteration.
How is this different from the Landing Page or UX/UI Audit gig?
My goal is to go beyond interface-level feedback to look at messaging, positioning relative to competitors, content themes, trust signals, and CTA tactics — then connect the dots into a clear answer: here's how you should position yourselves.
Should I wait until my site/brand is finalized before booking?
If you're already mid-redesign, it's fine — this audit is meant to inform decisions before or during that process, not after. If your competitors or market are shifting significantly, let me know so I can time the research accordingly.
Will this guarantee a successful rebrand or redesign?
I can't guarantee outcomes, but by grounding your positioning in real competitive and audience insight, you'll be making design and messaging decisions from evidence rather than guesswork, reducing the risk of costly missteps later.
