I will create a brand strategy and positioning for your ecommerce brand


About this gig
Your ecommerce brand needs more than a logo, it needs a clear brand strategy and brand positioning that turns visitors into loyal customers.
I help ecommerce and DTC brands build a complete brand strategy, including:
- Brand audit and competitive analysis
- Target audience and buyer persona
- Brand positioning and unique value proposition
- Brand identity guidelines (color palette, typography, tone of voice)
- SWOT analysis and strategic positioning
Whether you're launching a new ecommerce store or repositioning an existing brand, this brand strategy service gives you the marketing strategy foundation to stand out from competitors and connect with your ideal customer.
Perfect for small business owners, startups, and entrepreneurs who want a professional brand identity, no generic templates.
Let's build a brand strategy that sells. Message me before ordering to discuss your ecommerce brand.
Get to know Walid L
Brand Strategy and Social Media Strategy
- FromMorocco
- Member sinceJan 2024
- Last delivery1 year
Languages
English, Arabic, French
FAQ
What do I need to provide before we start?
A short overview of your ecommerce brand: what you sell, your target market, your main competitors (if known), your goals, and any existing brand materials (logo, colors, website link) if you have them.
What will the final document look like?
You'll receive a structured PDF report covering the elements included in your package: brand audit, competitive landscape, buyer persona, positioning strategy, and brand identity guidelines (colors, typography, tone of voice).
Is this gig suitable for a brand new ecommerce store, or only existing ones?
Both. If you're launching, this gives you a clear foundation before you build your store or run ads. If you already have a store, I can review your current direction and refine your positioning.
Do you design a logo or visual identity?
No, this gig focuses on brand strategy and positioning — not logo design. The Premium package includes visual direction guidelines (colors, fonts, tone) that you or a designer can use to create your visual identity.
What's the difference between the Basic, Standard, and Premium packages?
Basic covers the audit, audience persona, and positioning. Standard adds competitor analysis and brand identity guidelines. Premium adds a visual application mockup, an action plan, and a 30-minute call to walk through the strategy together.
How many revisions do I get?
1 revision on Basic, 2 on Standard, 3 on Premium. I recommend reviewing the draft carefully and sending all your feedback at once to make the most of your revisions.
Can this strategy work for a non-ecommerce business too?
This gig is built specifically for ecommerce and DTC brands, so the analysis is tailored to online selling. If you have a different type of business, feel free to message me before ordering to check the fit.
How long does delivery take?
3 days for Basic, 5 days for Standard, 7 days for Premium — based on the day I receive your complete requirements.
Do I need to be available for a call?
Only for the Premium package, which includes a 30 minute call to present the strategy. Basic and Standard are fully delivered through the document, with async revisions.
What if I'm not sure which package is right for me?
Message me before ordering with a quick description of your brand and needs. I'll help you pick the package that fits best.

