I will build your employer brand strategy to attract and retain top talent
Certified HR Manager, Lean Six Sigma Green Belt
About this Gig
The best candidates choose companies, not just jobs. What does your company stand for?
I will help you build a compelling employer brand that positions your company as a great place to work reducing cost-per-hire, improving candidate quality, and boosting employee retention.
What you'll receive:
Employee Value Proposition (EVP) development
Employer brand audit (what candidates currently see)
Employer branding strategy and messaging framework
LinkedIn company page and careers page recommendations
Culture content ideas and internal ambassador program outline
Glassdoor/Indeed reputation management tips
Results you can expect:
A strong employer brand reduces recruitment costs by up to 43% and cuts turnover significantly. I'll give you the strategy to build that reputation authentically.
Target country:
Worldwide
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FAQ
What is an Employer Value Proposition (EVP) and why do I need one?
An EVP is a clear statement of what makes your company a great place to work — the benefits, culture, growth opportunities, and values you offer employees in return for their skills and commitment. Without one, your company has no consistent message to attract or retain talent.
My company is a small startup. Do I still need employer branding?
Absolutely. In fact, startups benefit the most from a strong employer brand because they can't always compete on salary alone. A clear brand story, strong culture messaging, and an authentic EVP help you attract mission-driven candidates who are excited to grow with you.
What information do I need to provide to get started?
I'll need a basic overview of your company (industry, size, location), your current hiring challenges, your target candidate profiles, and any existing culture or values documentation you have. Don't worry if you don't have everything — I'll guide you through it.
Will you manage my LinkedIn or Glassdoor pages directly?
No, I provide a detailed strategy and recommendations for optimising your LinkedIn company page and managing your Glassdoor/Indeed presence. Implementation is done by your team, but I'll give you step-by-step guidance to make it easy.
How many revisions are included?
The Basic and Standard packages include 1 revision. The Premium package includes 2 revisions. Additional revisions can be requested as a gig extra.
Can I use this strategy for multiple job roles or departments?
Yes. The employer brand strategy I create is company-wide and applies across all roles and departments. It gives your entire organisation a consistent message to use in recruitment, onboarding, and employee engagement.
How will the final deliverables be sent?
All documents are delivered in editable Word/PowerPoint format along with a PDF version, directly through Fiverr's delivery system.
