I will review your websites UX and information architecture for conversion gaps
Digital Marketing and Strategy Specialist SEO Website and Business Audits
About this Gig
A website can pass every SEO check and still lose visitors the moment they land on it, because of navigation, structure, or a confusing path to the thing they came for.
I review your site's user experience and information architecture, covering:
- Navigation and menu structure: is it clear where things live, and how many clicks to get there
- Page hierarchy and content grouping: what's buried that shouldn't be, what's competing for attention
- Conversion path review: where the drop-off points likely are, from landing page to goal action
- CTA placement and clarity: are calls-to-action visible, consistent, and easy to act on
- User-intent mapping: does the structure match how real visitors are searching and thinking
You'll get a walkthrough report with specific, prioritized recommendations, not generic best-practice advice copy-pasted from a checklist.
Background: 8+ years in brand and digital marketing roles where I owned website structure and conversion performance directly, including a landing-page and journey optimization project that lifted lead conversion by 20%, and enterprise website work spanning navigation redesign, page consolidation, and migration planning.
System type:
Website
My Portfolio
FAQ
Will you redesign the pages for me?
This gig is a review and recommendation report, not implementation. I can quote separately for redesign work once we've scoped it.
What do you need from me to start?
Your website URL, your main visitor goal (e.g. signups, purchases, contact form), and GA4/Search Console access if you want the conversion-path section (optional, view-only).
Do you review mobile as well as desktop?
Yes, both are covered in every package.
