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I will be your senior UX researcher


About this gig
Hi! I am Yamila, a Senior UX Researcher and Anthropologist with 8+ years of experience leading research for fintech, banking, media and tech products across LATAM, Europe and the US. I have worked with companies like BBVA, Accenture Song, InDrive, Ueno Bank, Vera fintech, Athyna and Orato World Media.
WHAT I OFFER: heuristic UX audits, user interviews (discovery, generative and evaluative), moderated and unmoderated usability testing, personas, user journeys and empathy maps, competitive UX benchmarks, user flows and actionable research reports with prioritized recommendations.
WHY WORK WITH ME: senior experience on real products, academic background in Anthropology plus a Master in Social Inclusion, clear and structured deliverables, fluent in English and Spanish, and strong experience with LATAM, European and US users.
HOW IT WORKS: you tell me about your product, users and goals; I propose a research plan tailored to your stage; I run the research and deliver a clear report with insights, quotes and next steps. Please message me before ordering so we can confirm scope and timelines. Let's make your product truly user-centered!
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Yamila B
UX Market Researcher
- FromArgentina
- Member sinceSep 2022
Languages
English, Spanish
My Portfolio
FAQ
Do you work with clients outside of LATAM?
Yes! I work with clients globally. I have experience with users and teams from LATAM, Europe and the US, and I run sessions in English or Spanish. Timezone is not an issue as I am flexible with scheduling.
What do I get at the end of the project?
You will receive a clear research report with key insights, prioritized usability issues, actionable recommendations and, depending on the package, personas, user journeys, benchmarks and session recordings or transcripts. Everything structured so your team can act on it.
Do I need to provide participants for the user interviews?
If you already have users we can recruit from your base. If not, I can help define the target profile and suggest recruiting platforms. Please note that recruiting costs and incentives are not included in the gig price and will be agreed separately if needed.

